How ‘buy now, pay later’ marketing is shaking up the finance sector

Blue, the color of trust, has long been the go-to hue of financial marketing. That was until Klarna showed up with its millennial pink and Snoop Dogg in tow, looking to dismantle the sector.
︎︎︎ read the full article + my comments
︎︎︎ read the full article + my comments